Fundraising Counsel includes assessments, fundraising plans, communications plans, and prospect research.
Development Program & Organizational Assessments
To maximize mission and impact, your development office must be functioning efficiently and effectively. This type of evaluation, whether an assessment of the whole organization or focused on the development program, is one of moss+ross’ core services.
Annual Membership Campaigns
Annual giving is the lifeline of any nonprofit organization. moss+ross can help you take a constructive look at your annual solicitation plan to ensure you have a solid strategy in place. Researching donors and prospects, incorporating customized solicitation approaches, segmenting donor groups, sending the right message to the right person at the right time, and stewarding donors in meaningful ways will maximize this important revenue stream.
Research & Data Services
Important components of any development program are strategic identification of additional giving potential within your current donor pool, active management of new or possible prospects, and reliable tracking of constituent activity and preferences. moss+ross provides a suite of research services suited to your organization’s needs and budget. Our experienced research professionals know how to hone in on relevant information – it is not as easy as just doing an internet search.
The Case Studies
CLIENT CASE STUDY: UNC Foundation
A UNC foundation asked moss+ross to conduct a Development Assessment as the organization approached the midpoint of a large campaign. Our thorough process examined perception and awareness of mission and programs; leadership, including strengths and weaknesses related to fundraising; fundraising programs and practices, including donor engagement and an in-depth analysis of funding sources; and staffing considerations, as they relate to fundraising. The end result was an organizational structure more tightly aligned with fundraising goals, and a more efficient reporting system that leveraged existing data.