Real-Time Choices that Matter

By Susan Ross. With clients, we often talk about making critical decisions in real time.  Every one of us is living this challenge with the COVID-19 pandemic. The world says STOP but some can’t, particularly those working directly with at-risk populations like seniors or cancer patients.  And those who provide food and shelter face increased demand now. Even those who could take a “pause” know it comes with huge financial risk to already tight nonprofit budgets. These real-time decisions about fundraising mailings and events could lead to service interruptions and unmet payroll in the coming months. moss+ross has always been a virtual office environment, so we are just as available to you as ever.  Call any of us if you need a thinking partner for your real-time decisions. Here is our best advice for how to navigate: [...]