Feasibility Study

Conducting a feasibility study is the first step in planning any campaign. For a client in Chapel Hill, moss+ross sought input from key stakeholders and identified potential for reaching the target fundraising goal. moss+ross specified areas that needed strengthening in preparation for a campaign, including organizational capacity, fundraising strategy and communications. The deliverable included timelines, budgetary considerations and action steps, which the client implemented to achieve its goal of launching a capital campaign.