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Practical Advice for the New Year

By moss+ross team. The moss+ross team gathered virtually last week to kick off the new year, and exchanged advice for approaching the opportunities and challenges ahead. Be Intentional Use virtual meetings to your advantage by emphasizing the interaction and inclusiveness that this medium offers. Don’t just present a webinar - engage and inspire. Introduce some fun - be creative in how you’re engaging with people, whether that’s through Google Meet or from behind your mask. Reach out for help, or find and lift up the voices of others who have done the work that can be helpful. Do things to plant possibility for the future – like a gardener plants a seed. Be present Connect personally. Pick up the phone. Plan ahead, but don’t get too far ahead. Sometimes opportunity comes in working with what you have [...]

m+r interim solutions: Temporary Help to Set the Tone

By Anne Wein, Associate. Does your nonprofit need help meeting communications goals and telling your story? m+r interim solutions matches highly skilled professionals with your temporary staffing needs. Communications and marketing professionals can support your goals for: - Year-long plans for communications and marketing deliverables - Development and production of collateral such as annual reports, mailings, newsletters and brochures - Strategies and execution for digital outreach in web and social media How it works: m+r interim solutions develops the scope of work and contract with the client, manages the client relationship, and provides support to the affiliate contractor. Affiliates are guided by moss+ross best practices and understand our expectations to deliver high-value service. Much of this work can be done remotely, and we work with nonprofits in the Triangle area and beyond. Virtual check-ins and meetings will maximize efficiency [...]

Challenging Times Bring Solutions and Hope

By Mary Moss, Partner. It’s 2021. The hope for a bright and shiny new year was dashed with images from January 6th at the U.S Capitol. An already beleaguered nation that is dealing with issues of life and death – the pandemic, racial inequity, and economic insecurity – is struggling to come to terms with how the first week in January affects the rest of this year and beyond. At moss+ross, we hold fast to our mission to support nonprofits in their missions, amid growing crises. Hope lives brightly on the horizon. Working together, through the toughest of times, we will find ways to get there. Phase I-B for vaccine distribution has been announced, and we are better positioned to address open festering wounds in racial justice and democracy. We will be stronger working together on these issues. For [...]

Time to Put it in DRIVE!

By Susan Ross. Now that Election Day has passed, the calendar shows just eight weeks left to hit your year-end goals. Now is the time to get your message out and bring in the gifts you need for your nonprofit. Here is where to start: 1)   Set a goal and get to work. Analyze your data and budget - how much money do you need by 12/31? Look up what you usually raise this time of year. You may have some catching up to do -- you need to get out there and ask. Enlist your colleagues and Board members to help you bring in gifts. 2)   Get your 2020 message right. Last year’s recycled message points just won’t do it. Take the time to uncover and tell new stories that are relevant to donors making a 2020 decision. Donors want [...]

2020-11-11T03:39:41+00:00November 11th, 2020|All Posts, From The Partners, Fundraising Counsel|

It’s Fourth Quarter, Now What?

By Mary Moss. You have been working all year long to keep your head above water, to strengthen the relationships you have, and to identify new ones along the way.  You have learned how to operate remotely, and even ask for money remotely. While filled with gratitude for what you have been able to accomplish due to the generosity of so many, you are still telling us that you are worried about your donors not giving as much or at all this year. Even with powerful relationships, you are worried about money. So now, here you are, headed into the fourth quarter. What is your next best play when the times are so uncertain? Your next best play is to concentrate on donor retention of your individual prospects. As you enter the last quarter of the year, [...]

2020-09-09T18:46:41+00:00September 9th, 2020|All Posts, From The Partners, Fundraising Counsel|

What Help Looks Like

By Mary Moss and Susan Ross. One week ago, we joined the nation in witnessing yet another atrocity -- the murder of an unarmed Black man captured on video. What happened that day has left another image burned in our memory of what systemic racism looks like. The image of George Floyd joins those of Ahmaud Arbery, Breonna Taylor, and countless others. We grieve their unnecessary and untimely deaths, and we also grieve the violence that has erupted in response to these events. This is our home, and everyone who works with our moss+ross team loves it dearly. We grew up in Durham, went to college in Chapel Hill, raised our families in Durham and Raleigh, and built our company in the Triangle. Our mission statement: impact that matters in a place we love, is built on our stated core belief [...]

2020-08-11T20:15:26+00:00June 2nd, 2020|All Posts, From The Partners, Special Topics|

Phasing in Your Fundraising

By Susan Ross. Now that North Carolina has begun its phased reopening, you may be looking at how this applies to your fundraising efforts. The nonprofit community has responded in extraordinary ways during this time, with dedicated staff and volunteers doing all they could to serve clients, maintain programs, and raise money when able. In the process, nonprofits realized which services were most critical to clients, and many were able to pivot when they saw a service gap that they could fill. Going forward, this pandemic-induced clarity is an opportunity for change as nonprofits review missions, collaborations, and impact in the community. Importantly, whether or not you have been actively fundraising during the past few months, you need to start getting back up to speed soon. Like everything else in our lives, fundraising activity will fall into [...]

2020-05-21T20:19:03+00:00May 21st, 2020|All Posts, From The Partners, Fundraising Counsel|

Strengthening Our Abilities

By Mary Moss. For tomorrow belongs to the people who prepare for it today.  African Proverb The past six weeks have tested all of our abilities – personally, professionally, and societally. By almost any measure, the blow of this virus has been mitigated by the selfless response of people and nonprofits that have stepped up in ways unthinkable two months ago. What have we learned? While we and our society have changed forever, we can be ready when the cloud lifts, as it surely will. Before you miss the moment, stop, think, document, and act on what you have learned. This new knowledge will make us stronger. Review the following five …abilities to assess what has happened and how you can be stronger in the future. Capability – You have now seen what you are capable of [...]

2020-04-22T16:17:44+00:00April 22nd, 2020|All Posts, From The Partners, Special Topics|

What We CAN Do

By Susan Ross. We are confident that a new normal is ahead – we just don’t know what it looks like yet. In the past six weeks, we have posted weekly newsletters focused on what we CAN do, in the context of the hourly, daily and weekly shifts in news. Given where we are now, today’s best advice is to take action to shape your future using the lens of COVID-19… literally: C –    Carry on by focusing on what you can do, not what you can’t. Your mission remains important and you need to keep moving forward. O –    Optimism is a good thing. Make a best-case/mid-case/worst-case fundraising plan so you and your team are ready to take action when the medical and economic cloud lifts. V –    Visit with donors and volunteers by phone each [...]

2020-04-20T21:15:58+00:00April 15th, 2020|All Posts, From The Partners, Special Topics|

Advice for Engaging Boards

By Mary Moss Let’s look back at the last month, which seems like a year. Your first order of business was to make provisions to meet your mission even as you were shuttering your offices.  Somehow, you had to go virtual administratively and also devise new ways to meet your constituencies’ needs.  Then, in the flood of programmatic adaptations, you cancelled or postponed fundraising events, reached out to your donors and volunteers to check in, and pushed out some great annual fund appeals.  You have done a terrific job. Now, what about your boards?  The pandemic thrusts boards onto center stage to assess and reassess the risk that COVID-19 poses to the organization.  Risk management will continue to be the number one focus during the crisis, with special attention directed to program delivery and finance.  Yet there [...]

2020-04-07T19:43:51+00:00April 7th, 2020|All Posts, From The Partners, Special Topics|
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